Banca de DEFESA: Milene Teixeira Carneiro

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
STUDENT : Milene Teixeira Carneiro
DATE: 11/09/2020
TIME: 14:00
LOCAL: Online, por meio de videoconferência
TITLE:

Decision-Making Processes in Innovation Management: a study in home automation organizations

KEY WORDS:

Innovation; Innovation Management; Decision Processes; Decision-Making; Home automation; Domotics

PAGES: 134
BIG AREA: Ciências Sociais Aplicadas
AREA: Administração
SUMMARY:

The main objective of this research is to analyze how are the decision-making processes in the management of innovation in organizations of the Domotics line, located in the technological zone of Santa Rita do Sapucaí, Minas Gerais, Brazil. To achieve the objective, the theoretical discussion built on decision-making processes and innovation, mapping concepts, types, processes and other aspects of these themes. The methodological path was designed around a qualitative research, with a descriptive objective, through the study of four organizations of the Domotics line located in Vale da Eletrônica. The content analysis was performed using the MaxQDA software with data obtained through interviews, non-participatory observation and document analysis. It was found that organizations implement radical and incremental innovations in products and processes, maintaining diversified innovation models. These organizations do not practice business model innovation, but are unanimous in the practice of open innovation. It is also concluded that the decision-making processes in the management of innovation in these organizations happen at the strategic level due to cost, risk and uncertainties. Innovation facilitators are found in internal and external variables, with emphasis on external partnerships. Another important factor in the decision-making process in innovation management is the barriers to innovation, with difficulties related to the government and its universal entities to all participating organizations. Organizations practice the rational model in the decision-making process, have stages similar to the theory and different elements according to their realities, with notoriety in the market. This research had as theoretical contribution the development and articulation of the themes decision making and innovation aligned with Domotics. As a practical contribution, we can mention the identification of the challenges of organizations in decision-making in the management of innovation and barriers with the government and its institutions.

BANKING MEMBERS:
Presidente - DANIEL PAULINO TEIXEIRA LOPES
Externa ao Programa - GLAUCIENE SILVA MARTINS
Externo à Instituição - RODRIGO BARONI DE CARVALHO - PUCMinas